Take a Closer Look

Across health, tech, FMCG and beyond, we’ve helped brands create lasting impact in the markets where it's hardest to win.

Skin + ME

Ongoing

Producing scroll-stopping content creation for this fast-growing beauty brand.

UGC

The challenge

Skin + Me is a dermatologist-formulated skincare brand, who partnered with us to increase creative diversity across their Meta account as the brand continued to scale. The challenge was maintaining creative performance while consistently introducing fresh concepts that aligned with audience insights and platform trends. We implemented a broad creative testing strategy across UGC formats, messaging angles and hooks, using performance data to identify winning creatives and scale the strongest assets efficiently across campaigns.

The outcome

As a result, the account scaled successfully, increasing spend while simultaneously reducing CPA. We produced 30 UGC assets per month, enabling continuous testing and optimisation at scale. Catalyst ads quickly became a major driver of performance, accounting for half of total spend while delivering 32.70% lower CPA, a 116.55% higher conversion rate, 56.11% higher hook rates and 10.89% higher hold rates compared to non-catalyst ads.

Testimonials

What our clients say

"Working with Catalyst has been a fantastic experience. From brainstorming and briefing, to execution and the way they handle feedback, the team have left us thoroughly impressed. All work is completed efficiently and to a high standard, showing Catalyst have a clear understanding of our brand and our goals. They really feel like an extension to our internal team!"

"We engaged Catalyst to drive UGC content production for Bolt Food across multiple markets, and they've done a great job coming up with culturally-relevant concepts and executing them to the highest standard."

"We brought Catalyst in to own TikTok performance and creative while we doubled down on Meta and they delivered. They 3x our spend on TikTok in less than 6 months and sourced us a creator roster we now run through our in-house production, and produced creative that travelled brilliantly onto Meta too."

"Working with Catalyst's team was an incredible experience. They led our creative weekly sessions with precision, driving the production of new ads and ensuring a seamless feedback loop that continually improved our process and performance of our ads. Through their creative strategy and iteration cycles we were able to massively increase creative output and the amount of winning creatives from informed learnings."

"Catalyst have been a brilliant creative partner for us at Yonder. They genuinely feel like an extension of our team, easy to collaborate with, always bringing fresh ideas to the table, and never afraid to challenge our look and feel in the right ways. They've helped us level up with a more data-driven approach to creative, and unlocked content production at scale."

Featured Work

Other
Projects

Zoe

Canva

Bolt Food

Hims